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SAP Acquires Dremio and Prior Labs to Power Agentic AI Push

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SAP has announced the acquisition of two companies in quick succession: Dremio, a US-based data lakehouse platform built on Apache Iceberg architecture, and Prior Labs, a Freiburg-based AI startup specializing in tabular AI technology. Dremio will be integrated into SAP Business Data Cloud, enabling enterprises to run AI workloads across both SAP and non-SAP data sources in a unified environment. The dual acquisitions signal SAP's accelerating push to embed agentic AI — systems that can reason and act autonomously — directly into its core enterprise software stack.

Why it matters

These acquisitions deepen SAP's competitive moat in enterprise data infrastructure at a moment when companies are racing to make their business data AI-ready. For SAP shareholders, the moves suggest management is prioritizing organic AI capability-building over partnerships, which could drive higher-margin software revenue over time. Investors in competing enterprise data platforms — think Snowflake or Databricks-adjacent plays — should note that SAP is now building in-house rather than buying from them.

Watch next

SAP Q2 2025 earnings (expected late July 2025): watch for commentary on integration timelines and any deal pricing disclosure. Snowflake FY2026 Q1 earnings (May 28, 2025): management may address competitive pressure from SAP's expanded data platform ambitions.

6 sources

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